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Jessica Rourk

Zillow Group
Senior Manager, Functional & Channel Communications

Jessica Rourk owns internal channel strategy at Zillow Group and was a driving force behind the launch of the company’s intranet, ZG Skylight. She created ZG Skylight’s site architecture, back-end taxonomy, and governance guidelines and trained more than 100 content contributors across multiple offices while ensuring the smooth transition of content from legacy systems. In addition to channel strategy, Jessica and her team partner with shared services and other stakeholders to produce thoughtful employee communications initiatives.


Prior to joining the employee communications team, Jessica was head of consumer content marketing at Zillow and earlier in her career was a newspaper editor, most notably at The Post and Courier in Charleston, South Carolina. She lives in Seattle with her husband, daughter, and two cats who think they’re dogs.